Want to be the next hot-liaison to the stars? Then this specialisation is something to consider! The Public Relations specialisation offers coverage of the theory and practice of public relations in an increasingly complex world where corporate and personal brands dominate the cultural and commercial space. Learn how to organise events, plan Corporate Social Investment projects and experience the pressure of the PR industry environment through crisis communication simulation while developing your communication skills using current case studies drawn from the fast-paced field of public relations practice.
Throughout the three year specialisation, you will develop a portfolio of work that includes house journals, website planning, strategic communication planning, media strategy, corporate identity policies for companies, sponsorship letters, direct mail packages, media kits, press releases and much more.
WALK THE WALK…
When can I apply and how much are the Application Fees?
Applications are open all year round. There are no application fees payable.
What do I do if I am accepted?
When you are accepted you will be required to register. In order to register you will need to complete the ‘Registration Contract’ and pay the registration fee and first installment or deposit. Once you have paid and completed the Registration Contract you can return the contract and proof of payment to the campus where you wish to register.